Frequently Asked Questions
Everything you need to know about AI visibility and Inseen.
GEO is the practice of optimizing your website's content and structure so that AI-powered search engines like ChatGPT, Google Gemini, and Perplexity can accurately find, understand, and cite your business. Unlike traditional SEO which focuses on ranking in search results, GEO ensures AI agents can correctly represent your brand when answering user queries.
While traditional SEO focuses on keyword rankings and backlinks, GEO focuses on semantic clarity, structured data, and entity recognition. AI engines don't just match keywords - they understand context, extract entities, and verify facts. GEO ensures your content is machine-readable and unambiguous so AI systems can confidently cite you as a source.
As more people use AI assistants for search queries, businesses that aren't optimized for AI engines risk becoming invisible. Studies show that AI-powered search is growing rapidly, and businesses mentioned by AI assistants see significant increases in traffic and trust. GEO helps you stay ahead of this shift.
Inseen performs a comprehensive AI visibility audit including: HTML structure and semantic markup analysis, Schema.org/JSON-LD structured data validation, robots.txt and AI crawler access rules, content clarity and entity extraction quality, real-time queries to ChatGPT, Gemini, and Perplexity to see how they perceive your site, and technical factors like SSR detection and page load performance.
A quick scan takes approximately 30 seconds and covers your homepage. A full scan analyzes multiple pages across your domain and typically completes within 2-5 minutes depending on the number of pages and your plan's crawl limits.
AI Rewrites is our content optimization feature that uses AI to suggest improvements to your existing page content. It analyzes what AI engines currently understand about your pages and provides rewritten versions optimized for better AI comprehension, entity clarity, and citation likelihood.
No. Inseen is designed for both technical and non-technical users. Our scan results include plain-language explanations of each issue, and our fix generator provides ready-to-paste code snippets. However, implementing some fixes may require access to your website's code or CMS.
llms.txt is an emerging standard (similar to robots.txt) that tells AI crawlers about your site's content, preferred citation format, and important pages. While not yet universally adopted, adding llms.txt is a forward-thinking GEO practice. Inseen checks for its presence and can help you create one.
Inseen currently monitors three major AI search engines: OpenAI's ChatGPT (including GPT-4 and web browsing), Google's Gemini (formerly Bard), and Perplexity AI. We regularly add support for new engines as the AI search landscape evolves.
Yes! Our free plan lets you scan up to 5 pages, track 3 prompts, and get a basic AI visibility score. It's a great way to see how AI engines currently perceive your site before committing to a paid plan.
Absolutely. All paid plans are month-to-month (or annual if you choose yearly billing for a 20% discount). You can cancel anytime from your account settings, and you'll retain access until the end of your current billing period.
Yes. For organizations with more than 100 domains or specific requirements like white-label reports, dedicated support, or on-premise deployment, we offer custom enterprise plans. Contact our sales team through the pricing page to discuss your needs.